Saudi Investment in Ubisoft's Assassin’s Creed DLC: A Strategic Move for the Future

01/28/2025

In recent developments, there are indications that Ubisoft may have secured a significant investment from Saudi Arabia to develop a new DLC for Assassin’s Creed Mirage. The potential deal was reportedly signed by Ubisoft CEO Yves Guillemot during his visit to the country in December. This collaboration with Savvy Games Group, a Saudi multinational corporation backed by the Public Investment Fund (PIF), could signal a major shift in how Ubisoft funds its projects. While Ubisoft has not confirmed the details, this move aligns with the company’s broader strategy to explore various financial options, including partnerships and investments from external entities.

Details of the Potential Partnership

In the heart of a bustling winter season, Ubisoft CEO Yves Guillemot reportedly traveled to Saudi Arabia as part of a high-profile delegation comprising 50 business leaders. During this visit, he is said to have inked a deal with Savvy Games Group, a prominent player in the gaming industry founded by the Saudi Public Investment Fund (PIF). Savvy Games Group has already made substantial investments in several global gaming companies, including Take-Two Interactive, Nintendo, Electronic Arts, and more. The deal is believed to involve funding for a new downloadable content (DLC) expansion for Assassin’s Creed Mirage, which is set in ninth-century Baghdad and follows the early life of Basim Ibn Ishaq, an Assassin who later becomes a key figure in the franchise’s modern-day storylines.

The timing of this potential partnership is particularly noteworthy, as Ubisoft is currently exploring various strategic and capitalistic options, including a possible buyout from Tencent. Meanwhile, the company remains focused on completing Assassin’s Creed Shadows, set to release on March 20th. If the Saudi investment proves true, it could provide Ubisoft with the financial flexibility needed to expand its creative vision for the Assassin’s Creed series, potentially delving deeper into Basim’s journey from Baghdad to Norway and beyond.

From a journalist’s perspective, this development highlights the growing influence of Middle Eastern investors in the global gaming industry. It also underscores the importance of diversifying funding sources for major game developers like Ubisoft, especially as they face increasing competition and rising production costs. For readers, this news suggests exciting possibilities for future expansions and storylines in one of gaming’s most beloved franchises.